How to Sell Your Own Home Direct
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1.) Value your home– unlike estate agents who may value your home to help obtain your business, you are in complete control of your pricing. Compare like for like on the Internet and pretend to be a buyer. Ask, does my property price compare competitively against the competition? Price to sell and remember that selling without an estate could mean savings running into thousands of pounds – use this to your advantage to beat the competition.
2.) Prepare your home to sell – Create curb appeal and de clutter your home, reduce smells, complete DIY projects, clean carpets, tidy the garden, define each rooms purpose and remember buyers are not buying your style but the space that you present to them.
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3.) Take photos – Remove personal belongings and paperwork, ensure the room is clean tidy and presenting the property in the best way possible. Importantly do not include photos that do not truly represent your home. Bad photos can put buyers off.
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4.) Describe your property – Walk around each room providing approximate sizes to create a written description. No need for estate agent speak! Buyers prefer real people describing their homes. Add details that a new owner would like to know, from local authority council tax bands to costs of travelling to town, locations of shops, parks, and amenities. A property can be presented in its best light, provided it doesn’t mislead.
5.) Find a conveyancing company once your marketing results in a sale, you will need a professional to take over the legal process of selling your property. It’s good to shop around, the local solicitor you may be familiar with can actually be the worse person to handle your sale. They often charge high prices, are not available for advice and have no online features. Alternatively you could use a specialist online conveyancing company, which offer low costs and you are kept informed online.
6.) Market your property – Use multiple methods to market your home, from leaflet drops, to local shop window advertising. Use The House Shop to give you a real Internet presence. Act like an estate agent and use one of their most effective tools by displaying a For Sale Board. Push your advertising on social media websites.
Selling Property with The House Shop
7.) Handling your enquiries – Find out the buyers position in the house buying process and why the location and property is of interest to them. Protect yourself by taking the name, address and contact details of any potential buyers.
8.) Conduct viewings – Try to only show your property after you have provided all your photos, discussed location details and costs to running the home. This will mean that viewings are only being made to 100% motivated and interested potential buyers. Prepare the house for viewing. Put pets away, open windows to freshen the home, empty smelly bins. Get an honest independent third party opinion of your property and respond to the feedback. Try not to conduct the viewings alone.
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9.) Negotiate with your buyer – Not all buyers are the same – some have cash and can move quickly, others are stuck in the middle of complicated chains. Be prepared to be flexible according to the position of your buyer. Have a bottom line and consider having evidence to show similar properties. Offer extra items to help maintain the best property price.
10.) Hand over to your legal representative – Once a price has been agreed, get this in writing – an email will do. Pass this onto your legal representative and swap legal representative contact details. Respond quickly to questions from your legal representative. Prepare for a surveyor to inspect the property. Keep the flow going by ensuring that you are regularly updated.
Nick Marr – The House Shop